Are you fed up with marketers and advertisers sexing up the truth? Have you found yourself growing more cynical by the day, unsure who you can trust?

Well, Swellnet is here is to help.

Cast your eyes over exhibit A: the Surf Coast in Victoria receiving just what the marketing folk said it should. That being....surf! Lot's of surf. Pumping surf. For the last five days the Surf Coast has had great surf from Apollo Bay to Barwon Heads with still more coming through today. It's enough to make you believe the hype.

All evidence collected by Matt Mackay. //STUART NETTLE